Wednesday, August 11, 2010

Hip Hop DX-Jay Teams Up With Nike and USA Basketball

Jay-Z: Hip Hop DX
(Story reported by Andres Vasquez for Hip Hop DX)

Jay-Z is preparing for an August 12 performance for Nike, which will have Hova on stage at New York's Radio City Music Hall. This performance, part of the World Basketball Festival, will follow a showcase with finalists for the 2010 USA Basketball World Championship Team. 

The inaugural World Basketball Festival will be brought together by Converse, Jordan Brand and Nike. As one might expect, Jay will also work with Nike on his own All Black Everything collection of limited edition Air Force 1's, which will gain inspiration from the World Basketball Festival.  

(click here to read the full story on the Hip Hop DX website)

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